Capture the attention of retailers with decision making power at North America's only event devoted to Halloween, party and celebration. The show provides you with a strategic forum to launch new products, meet new customers and write orders. Your sponsorship will boost your brand visibility, drive booth traffic and guarantee more leads.
VIEW 2025 MEDIA KIT
Official Registration Sponsor
PACKAGE INCLUDES:
Registration is the one place that ALL buyers go through to receive their credentials. Put your brand in front of buyers as they register for the event, when they check-in at the event and as they walk the show floor, by being our official registration sponsor.
1. Registration Landing Page
Your company banner and brand message will be on our registration landing page, top of key online registration pages and the final page of the registration will include a banner taking the buyers to your website.
2. Advance Registration Email Confirmation
Your company's banner will also receive prominent placement on the advance registration email confirmation received by all buyers registering for the show.
3. Badge/Lanyard
Your logo will be on all buyer badges and lanyards, essentially a walking billboard for your company. Worn by all buyers on the show floor. Production of the lanyards not included. Lanyards must have double clips.
Print Opportunities
Show Directory
Not only a prime planning and navigation tool during the Halloween & Party Expo, but also a buyers’ desk reference throughout the year. Being part of our printed show directory gives your brand exposure year-round in print.
Advertise:
Full Page Ad - $1,500
Half Page Ad - $750
2 Page Spread Ad - $2,500
Special Position:
Back Cover Ad - $2,000
Inside Front Cover Ad - $1,500
Inside Back Cover Ad - $1,500
Inside Front Cover 2 Page Spread Ad - $2,000
Digital Sponsorships
Welcome Ad - $2,000
This large, dramatic, high impact banner with your message is the first thing seen by each unique visitor to the site. Exclusive to one advertiser. A 600x500 pixel banner image. Banner will run from date of confirmation through April 2024.
Countdown Clock Sponsorship - $500
The Countdown Clock Sponsorship will help you promote your brand in a unique and impactful way. This dynamic online advertising unit allows your brand to take center stage. This ad unit appears on the homepage of the website and is sold exclusively to one advertiser. If you want to stand out, this is the opportunity for you.
Social Media Campaign - $500
We’ve created an all-inclusive social media marketing package to help you engage with our audience prior to and during the show and live at the show to drive traffic to your booth, as well as increase sales. Take the stress out of planning and let us help promote your company’s participation in the show through our Social Media Channels. Includes 2 Instagram posts, 2 Facebook posts, and 2 Twitter posts.
Web Banner - $1,500
The website is where buyers are going to plan their trip, find new products, view the exhibitor list and more. Website banners are extended site-wide, meaning your brand message will appear on each page of the site and can be linked directly to your website. Buyers will visit the website five to six times on average before the show. Banner will run from date of confirmation through February 2023.
Pre-Show Sponsored Email - $2,000 per Email
Connect with buyers and key decision-makers using our pre-qualified Halloween & Party Expo buyer database. Spend less time generating and cleaning lists and more time marketing with relevant and up-to-date business data. Sponsor to provide html.
Post-Show Sponsored Email - $2,000 per Email
Follow up with buyers and key decision-makers using our pre-qualified Halloween & Party Expo buyer database. Spend less time generating and cleaning lists and more time marketing with relevant and up-to-date business data. Sponsor to provide html.
Online Directory Featured Listing
Stand out on the online Exhibitor Listing with the ability to add additional products, show specials, videos, product categories and more! View the Media Kit for cost-effective packages!
Onsite Sponsorships
Mobile Charging Table Sponsorship - $2,500
Have your branding and marketing message on 3 mobile charging stations throughout the show floor. Reach attendees while they are charging their phones. A great way to boost traffic to your booth and provide an enjoyable experience for attendees – with your name on it.
Show Bags - $2,500
A walking brand message sure to catch buyers’ eyes. This opportunity allows you to showcase your brand message on our official show bags. Production not included.
Show Bag Inserts - $500
Include your company message or sample product inside our official Show Bags. Handed out to ALL buyers, this promotion is a great way to further showcase your company and specials at show booth promotions. Sample product or information flyer is provided by the sponsor. Shipping is not included.
Handout at Registration - $500
Efficiently and effectively create brand exposure outside your booth. Your handout will be placed near registration in a highly trafficked area. Sponsor must provide handout.
Meeting Rooms - $2,000
Reserve a personal meeting room for your team or for meetings in-person with buyers while at the event. Food & beverage and AV are not included in this cost.
Meter Boards - $1,500
Visible throughout the main show floor aisles, double-sided meter boards provide the perfect opportunity to a quick brand impression for buyers. Exhibitor provides print-ready artwork. Production and labor charges are included.
Pop-Up Meterboard - $750
Produced and provided by sponsor.
Aisle Sign Danglers - $750 per sign or $3,000 for 5 signs
The aisle signs are highly visible and constantly used as a navigational guide which makes them the perfect opportunity for displaying your company logo and booth number! It is the repeat branding of this option that embeds your company into the minds of all walking the show. The exhibitor provides print-ready artwork. Production and labor charges are not included.
Floor Decals - $1,500
Create custom artwork to create a dramatic presentation on the show floor aisles. This is the perfect opportunity to guide buyers straight to your booth. Exhibitor provides print-ready artwork. Production and labor charges are not included.
Rotunda Column Wraps - $5,500/Price Per Column
Right outside the entrance to the Mirage Events Center and next to the registration counters, you have the opportunity to wrap these columns for the ultimate branding to attendees.
Mannequin Showcase
* Set of 3 $2,000 Limited to 6 companies in the Rotunda
* Single Mannequins $800
* Torso $400
* Head $400
Located next to the entrance.
Restroom Rejuvenation Sponsor - $500
Geared toward companies looking to provide products (featuring company name/booth#), including aromatherapy, lotions, sanitizers, soap or scents in the restrooms surrounding the show floor.
New Product Showcase
Packages:
Product Preview Display - Shelf $200 | Floor Display $500
* Electricity not included, call for details
- 1 spot within display case to show your product (approx 1'x1')
- Company name & booth number on:
- Display sign in showcase
- New Product Showcase signs
- Show Directory ad promoting area
- New Product Showcase webpage
Costumed Characters - $500 per day
Breathe life into your presence at Halloween & Party Expo by having your “walking advertisement” at the show. Gain access to HPE’s photo op area - perfect for social media posts and reach your target audience to make a lasting impression. Guidelines and restrictions apply.
Buyer's Lounge Premier Sponsorship
Buyer's Club Lounge Sponsor - $3,000
The Buyers Lounge is the main hub on the exhibit floor. Located in the center of the action, this is where we will have daily refreshments, happy hour, product showcases and more! Your premier sponsorship of this area includes branding pre-show and onsite in Las Vegas as well as the opportunity to showcase your products!
Includes:
Pre-Show:
- Logo on all pre-show marketing regarding the lounge, including website, emails, social media, Show Directory
- Run of site web banner on halloweenpartyexpo.com
- Gold Level Company Listing – includes additional opportunity for product images, press release, shows specials and floorplan ad
At-Show:
- Product Showcase in Lounge (either mannequin or display)
- Logo on all Buyers Lounge signage
- 20 Happy Hour Drink Tickets for your customers
- Opportunity to place handout in lounge
- Opportunity to place signage in lounge (production not included)
- Run of site web banner on halloweenpartyexpo.com
Hospitality
Water Station - $500
Display your company logo and booth number on 22x28” sign that will be placed next to all water stations throughout the show floor and in the Buyer's Lounge. Drive buyers right to your booth after they have taken a water break!
Coffee Sponsor - $500/day
8.5”x11” table tent signage on all dining tables during the coffee break. Your logo will be featured on coffee signs at the buffet tables in the Buyer's Lounge, on the event schedule and on social. Handouts are also available to be handed out to attendees during the coffee break.
Lunch Sponsor - $1,000/day
8.5”x11” table tent signage on all dining tables during lunch. Your logo will be featured on lunch signs at the buffet tables in the Buyer's Lounge, on the event schedule and on social. Handouts are also available to be handed out to attendees during the lunch.
Happy Hour Sponsor - $1,500/day
Sponsor a happy hour event for buyers and exhibitors in the Buyer's Lounge. Your company name and booth number will be prominently displayed on signage at the event. Sponsorship can be shared with multiple vendors.
Please contact Marni Golden Vinci at 203.242.8712 or Email